Our opt-in process for marketing SMS is designed to ensure clear consent from customers and compliance with relevant regulations, such as the TCPA (Telephone Consumer Protection Act). Below is an outline of our process:
“By providing your phone number and checking this box, you consent to receive automated marketing text messages from VirtuAI]. Consent is not a condition of purchase. Message and data rates may apply.”
For in-person interactions, customers can opt in by signing a physical form or providing consent via a digital tablet. The form includes a similar disclaimer about the nature of the SMS and the opt-out option.
After the initial opt-in, customers receive a confirmation SMS asking them to reply with “YES” to confirm their consent to receive marketing messages. This ensures that only those who genuinely want to receive SMS communications are added to the list.
Customers are provided with a link to the SMS terms and conditions and privacy policy, either in the initial opt-in form or in the confirmation SMS. This ensures transparency regarding message frequency, data usage, and opt-out instructions.
Confirmation SMS Example: “You’ve signed up to receive marketing texts from VirtuAI. Reply YES to confirm. Msg & Data rates may apply. Reply STOP to cancel.”
Every SMS message sent includes clear opt-out instructions, such as “Reply STOP to unsubscribe.” This ensures compliance and makes it easy for users to withdraw consent at any time.
